Establish brand consistency across all franchisee websites.
Ensure consistent branding and messaging across all franchisee websites.
Provide each franchisee with a website that helps them generate more sales in their local market, while also ensuring that brand standards are maintained.
Why Brand Consistency Matters.
It Generates Consumer Trust
It Creates Awareness
It Establishes Authority
It Builds Integrity
It Increases Revenue
What’s the big deal about brand consistency?
First and foremost, brand consistency is about trust, and establishing it works like this:
👉 In order for people to trust you, they have to feel like they know you
👉 In order for them to feel like they know you, they must be aware of you, recognize you, and remember you
👉 In order for people to recognize and remember you, you must show up in a way that’s consistent